Shopping has no personality in most retail operations today. I say this as a guy who does not do a massive amount of shopping, but have worked retail in the past. Personally, I like to be greeted when I walk into a store and I want help without walking the aisles looking for it. Walmart almost gets it right, at least those that still utilize greeters; but good luck finding anyone to help you while your shopping. I understand that one aspect of Walmart's business strategy is to cut labor so they can offer us amazing savings. My feeling going to Walmart is that i'm crowded in, lost, and often acquiring inferior goods.
I believe we need to go back to the days when the reason for creating a shopping experience was all about the customer. A proper greeting at the door, access to product information and locations, and attention to detail. If i'm gonna spend my, hard to come by, money, I want to be pampered. If not, I will just stay home and shop Amazon or E-Bay. I will get my basics monthly while i'm doing the grocery shopping.
Okay, I know, I can get great service at a high end store. Well, just because i'm broke does not mean that I should be relegated to inferior service. What would it cost the retail operation to give me superior service? If I had to pay an extra 20-30 cents per product to get a shopping experience i'm worthy of, sign me up. The consumer should know their special and that their dollars count.
I agree with you that all customers once inside a store need a special treatment. It is important that body language of staff is positive throughout. From revenue perspective, this is important for shop owners when days of monopoly are over and customers have so many choices.
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